All material in the Göteborg & Co Mediabank is protected by Swedish copyright legislation. Images from the Mediabank can be used, free of cost, by all who wish to market and with a purpose to show off the destination Gothenburg. This applies to marketing in printed as well as digital media. Marketing of other products or services is prohibited.
The user must personally download the image from the Mediabank and accept the terms and conditions. The terms and conditions are binding on all users. ”User” means the person, organisation or company that use the image.
If the terms and conditions are violated the user (and not Göteborg & Co) is liable for claims brought by the copyright owner. In such cases the user is responsible for keeping Göteborg & Co unaccountable for demands from the copyright owner.
When using the image the name of the photographer must be indicated as follows: Name of the photographer/Göteborg & Co. Where no indication of name has been provided, the user may be charged for the omission of the creator’s and/or rightsholder’s name.
It is allowed to use the images in a commercial context where the destination Gothenburg is presented and/or marketed, for example by a company that represents Gothenburg abroad (in customer magazines, presentations, events or similar) as long as the company’s product or service isn’t marketed directly. To use the image without clear connection to Gothenburg as a destination is not considered as marketing of Gothenburg and is therefore prohibited. That the company has references to Gothenburg in its name, profile, payoff or similar is not considered to fulfil the terms and conditions.
Images from the Göteborg & Co Mediabank cannot be used in any manner inconsistent with Swedish or international law.
The images may not be used in any manner which might be perceived as offensive, misleading or illegal. The images may not be used in such a manner that may offend or be defamatory to the photographer and/or people depicted in the image. The images may not be changed or distorted without permission from the photographer, except for normal editing.
The user is liable for any damage claims brought by copyright holders or people depicted in the image due to improper use.
Göteborg & Co is not responsible for arranging additional user rights and is not liable to claims from photographers/copyright owners for improper use. All other use of the images must therefore be agreed upon separately between the user and the photographer/copyright owner. The images are not for private use and may not be transferred to third party.
It is always the user that is responsible for the publishing of the images. In cases of improper use the user can be charged retroactively by the photographer.
Disputes concerning the interpretation or application of these Terms and Conditions shall be adjudicated under Swedish law by the Gothenburg District Court.